A bit about me...
I’m an outdoor enthusiast who enjoys tennis, pickleball, cycling, snow skiing, and working in the yard. I’m drawn to both the beach and the mountains, which is why I split my time between Colorado, Florida, and Dallas, Texas. I’m always up for dining al fresco with friends, no matter the weather.
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I also have a 5-year-old mixed breed dog named Coco, who keeps me on my toes. She’s social and loves to let me know when her neighborhood friends are out and about.
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Work Experience
January 2024 - April 2025
June 2015 - December 2023
June 2004 - December 2014
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Directed creative teams and led strategic initiatives for top-tier accounts, enhancing brand visibility for Bread Financial, Patrón and Grey Goose.
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Directed creative teams for top-tier accounts — Patrón, Gray Goose, Sazerac, FNBO, USAA, Wells Fargo and TruGreen
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Helped launch Bread Financial, driving project management and creative direction for impactful results
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Developed Dieste Hispanic direct response department, positioning it as a market leader within three years
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Led successful direct mail campaigns for AT&T, surpassing general market ROI
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Successfully launched ORGULLOSA, the largest Proctor & Gamble Hispanic platform, growing a following to more than 1,000,000 subscribers within a year
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Directed creative team for top-tier clients — AT&T, P&G (Duracell, Head & Shoulders, Orgullosa), Anthem BlueCross, Nationwide Insurance
